Search ads use keywords to find products that match the user's needs. When customers search for something and find a match, they might have questions that reduce dissonance and move them toward conversion. Moreover, the…
AI and Machine Learning have been the hottest buzzwords in the decade that has gone by. According to a study, 77% of devices that we use in our day-to-day lives are now powered by AI…
We are living in the golden age of Artificial Intelligence and Machine Learning and are seeing a multitude of applications in our everyday lives that have been touched by AI. This invariably gets us thinking…
Converting leads into customers is probably one of the most challenging tasks in the marketing business. In order to attract leads and convert them to loyal customers, marketing experts rely on various tools. As one…